Digital Marketer – Mogadishu, Somalia

Job Identification:

Post Date Jul  13, 2023

Job Location: Mogadishu

Job Position: Digital Marketer

Company Name: Somali Sudanese Specialized Hospital

Submission Deadline: Aug 1, 2023

Background

Somali-Sudanese Specialized Hospital is a General Hospital, funded by Somali business elites to meet the needs of Somali people in health care services. it has been providing health care services in Somalia since 2014. The headquarter of the hospital is at Hodan district, whereby the hospital runs four branches in the other districts in Mogadishu. The hospital covered almost a huge gap in the health care sector in Somalia, that many Somali citizens needed to go abroad for healthcare needs. The hospital absorbs and employs both qualified Somalis and expats of different nationalities.

About the role

The digital marketer will plan and manage all of our digital marketing channels and campaigns. He will report to the Marketing Director and contribute to the organisation’s marketing strategy to increase customer sales and engagement.

Duties and responsibilities:

• Devising innovative digital marketing campaigns, that feed into the organisation’s overarching marketing strategy.
• Creating engaging digital content that increases customer engagement and enhances the organisation’s online brand.
• Creating and implementing a social media policy and framework for the organisation.
• Moderating all social media platforms including you tube, Instagram and Facebook
• Managing the digital marketing budget, including allocating budgets across different channels and platforms
• Producing regular digital dashboards for the Marketing director, reporting progress against set KPIs
• Working closely with colleagues in sales and IT to ensure all activity is integrated.
• Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums
• contribute to social media engagement and brand awareness campaigns
• keep up to date with current digital trends
• develop and integrate content marketing strategies
• Brainstorms new and creative growth strategies through digital marketing.